HARMAN’s AKG Wireless Systems Delivers Sound Worthy Of Her Majesty’s Secret Service During “Skyfall” Spanish Premiere


VIENNA, Austria – Celebrating the anticipated release of the latest adventure of James Bond, HARMAN’s AKG accentuated a pair of Heineken-sponsored “Skyfall” events in Madrid by outfitting two unusual venues with high-end sound. HARMAN’s Spanish distributor, Neotécnica, deployed AKG’s DMS700 wireless system for the special occasions during the film’s Spanish Premiere.

The first event centered around a “Break the Case” contest, where participants gathered at Madrid’s Atocha railway station for a competition to decode a 007 briefcase. AKG deployed its wireless DPT700 and DHT700 transmitters and DSR700 receivers for the emcees and DJ’s to complement the sophisticated mood.

“AKG’s sound was spectacular and absolutely reliable,” said Neotécnica Product & Marketing Manager Gabriel Albornoz. “Sound reinforcement for the event was a massive challenge, as it was held in one of Spain’s largest and loudest train stations. With DMS700, the event’s sound was a success.”

An exclusive special event took place in Madrid the same day, where nearly 2,000 VIP guests were invited to dance, socialize and gamble in an abandoned train repair facility. DMS700 wireless was supplied for the house band’s entire microphone set, in addition to numerous D5 and newly released D12 VR’s. K267 AKG by TIËSTO headphones were supplied for each participating DJ.

“The DJs were so impressed with the K267 TIËSTO headphones, at the end of the night they all took them to their homes and studios,” said Walter Rührig, Artist & Key Customer Relations for AKG. “This is a testament to our continued mission of providing quality and reliable products to the live sound industry.”

Freelance engineer Michel Martin and Sound2 managed the audio production during each event.

For more information about AKG, please visit http://www.akg.com and http://www.youtube.com/AKGacoustics. For more information on Neotécnica, please visit http://www.neotecnica.es.

HARMAN (www.harman.com) designs, manufactures and markets a wide range of audio and infotainment solutions for the automotive, consumer and professional markets — supported by 15 leading brands, including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon® and Mark Levinson®. The Company is admired by audiophiles across multiple generations and supports leading professional entertainers and the venues where they perform. More than 25 million automobiles on the road today are equipped with HARMAN audio and infotainment systems. HARMAN has a workforce of about 13,400 people across the Americas, Europe and Asia, and reported net sales of $4.4 billion for year ended June 30, 2012.
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